Project X Media

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Create a short advertisement of a product in groups of your choice. Using editing skills, filming skills and planning skills will create a great film.

 

Reflection

  • Describe the process you went through to create your production. (5)
  • How did you come up with the original idea? (5)
  • Describe three obstacles or challenges that you encountered when creating your production. (5)
  • What would you do differently next time? (5)
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Describe the process you went through to create your production.

Initially we watched some advertisements online. This inspired us to make a light hearted/joke ad. We tried to advertise using humor in a family setting. After we figured out what we wanted to do, we created a storyboard & a script. Once we finished this we started filiming and we made many different itterations of our product before coming out with the final edited version.

 

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How did you come up with the original idea?

We came up with the idea by watching some old dominoes ads and ads for other food products. This helped us get inspiration for what we came to create. We used a seller, a family and tried to convey hapiness using many different humorous techniques. We took inspiration from many other ads. We came up with the product by using the kids TV show “bananas in pyjamas.”

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Describe three obstacles or challenges that you encountered when creating your production.

– We struggled with filming because there were issues with the camera, and our focus. We weren’t focused and could’ve finished way earlier but made a couple mistakes on the way. Many people weren’t here throughout the week and we missed people that had certain footage. We also lost people who had experience with filming/editing that others didn’t have. Another issue was a lot of people ran out of battery and we lost quite a bit of footage. That was an issue which caused us to restart.

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What would you do differently next time?

Next time I would plan for people not being here. I would also charge my laptop while we are working. We should’ve improved our script and storyboard. We didn’t plan well enough at the start. If we had stayed focused we would’ve finished early and done a better job with editing. If we had figured out how to edit with multiple people collaborating at the same time it would’ve been way easier to finish our final product. We made a few mistakes, but they only slowed us down and we still made a  good quality product.

 

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Getting started!

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