For Innovation and Leadership one of the projects that we did was the Side-hustle. Our aim was to create a product/service for the community. One of our first steps in creating our product was the ideation of the product. The way how we did this was through creating an Ikigai.
The Ikigai consisted of 4 main categories
- What you are good at
- What you can be paid for
- What you love
- What the world needs
That then intersected into 4 components of the ikigai.
- Passion
- Mission
- Profession
- Vocation
Using the ikigai we then listed 3 things relating to the categories. After completing them we had this focus group throughout the class where we would look and discuss with a partner at our classmates ikigai about potential goods or services to sell at markets, this process would’ve continued for everyone in the class.
A cookbook
Healthy snacks for athletes on the go
Sports therapy stress less sessions
Sport coaching
Dog walker
Bakery stand
Using the recommendations, I then brainstormed some ideas of what I personally have enjoyed. My decision for the product that I would make would be cookies with different flavoured bases that have custom designs iced onto the cookie that vary from different themes including Christmas and nature.
Using the ikigai had helped me come up with many unique products and services that I could’ve potentially done.