2019 Christmas market

This year in the 2019 Christmas market I and my group had made candles. It was an amazing experience with many laughs throughout the market. If I was going through another market the aspects I would change are.

.1 Marketing. Two of my group members have siblings and using siblings would attract more sales as the siblings bring friends along. For example, one team member’s sister didn’t come along and hit our sales a bit.

 

.2 Stall location. Our stall was located in the shade which was good on a rather hot day but as we set up was far away from a popular location. We were situated far away from the canteen. If we set up next to the canteen we would sell more. For example, the canteen has a lot of people with money walking around resulting in more sales.

 

.3 Packaging/looks. Our candles were quite dull and Mrs winter even agreed saying our candle was looking basic and we needed to add more. We took her word not as well as we could’ve only adding a Christmas logo. For example something I would use would be jingle bells hanging of the candle which would add a lot more effect.

4.Cost. I think my group should’ve sold the price higher as other groups selling products that costed less to make then ours retailed at a higher price and made more sales. For example we should’ve been more aggressive as if we just sold our large candles for 6 dollars (One extra dollar) We would’ve made a good 20 more dollars.

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